Jennifer Cohen

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Qualifications: ACE certified, BS in Psychology from University of Manitoba, MS in Sports Marketing from George Brown

Personal History: I was a music executive at BMG and always loved fitness. One day I decided to make my hobby and career so I quit my job and followed my passion!. After I got certified I started working as a personal trainer for a record label where I helped artists get in shape for tours and videos. Then I started teaching group fitness, and developing fitness programs across the country. From there, I wrote my first book called No Gym Required about giving people simple ways to get fit and healthy without using a gym! My motto became Anytime, Anywhere, No excuses and started a company called NGR where I created a toning shoe where you burn 50% more calories when walking around. In addition to DVDS I write columns for national publications including Forbes, Men's Fitness and Health. I also own a fitness studio called Momentum in Santa Monica.

Workout Philosophy: I believe that everyone has access to fitness. While gyms are great (I own one!) you don't need them to stay fit. My philosophy is all about motivation through small wins and getting people to move.

Sucess Story: I had a weight loss TV show called Shedding for the Wedding where I helped couples lose weight and get healthy before their big day. People lost upwards of 100 pounds each! After the show finishing airing I taught them how to maintain their loss by teaching them how to fish and the majority have kept the weight off even 2.5 years later! Now that's a success story.

 

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